Show Notes For Podcasting
The blog GothamCast: A New York City Experience is a good example of show notes for a podcasting blog. It contains a summary of what each show is about, it has a captivating title (other than episode number) which is important to attract new audience, it has on the top of the blog a list of popular/related words and phrases for easy search access, it also includes written links mentioned in the podcast for easier accessibility of the listeners (as it can be difficult for the audience to memorize all this information), the images complement the podcast, and lastly it contains a MP3 download button for direct access to the podcast.
A blog that could use some work on good show notes is Internet Business Mastery. Even though it provides an image to visually enhance the podcast and provides a brief summary of each episode, it does not provide an MP3 download easy access link right away, it has it all the way to the end instead of at the beginning (this is important for audience accessibility) and it includes a Click Here link which it is advised not to use. See below.
“Good show notes enhance your show by offering a convenient outline of the contents of each episode. A good title and well-thought out show notes will bring new visitors to your site and entice people to listen and subscribe to your podcast.”