It is very important that a blog includes some of the new social media tools as a part of the design. As new social media tools are born, these tools need to be integrated accordingly to the blog’s genre. The Digital Podcast Blog, has a design that includes not only some of the appropriate social media tools for the audience of this blog, but also accessibility (user friendly). The page of the blog post offers the number of listeners, this is important because it provides the listener with an idea of how many other listeners are following that particular podcast. It also includes video for some of the blogs and a comment section for each blog and/or podcast to encourage audience participation.
The audience for this blog is people who is interested in the latest digital news through either a blog or podcast. The blog’s design reflects the audience of Digital Podcast. The color provides harmony to the blog in combination with the three column design. And the headlines that this blog uses for its posts and podcasts add to the accessibility to find the latest news in digital media through a search engine. Its design provides a pleasant experience for its audience.
KUOW.ORG 94.9 FM is the host of The Conversation with Ross Reynolds. This site hosts a local public radio station that includes The Conversation, a radio program about local news. The home page offers an easy access to the most new radio/internet tools like, Listen Live or In Demand. It provides a brief summary of the themes discussed in that particular podcast/program. This makes it easier for the audience to find or to listen to specific subjects without having to listen to the entire podcast. The colors blend very nice with the radio waves look alike design. It provides information on how to contact the program and station, however it doesn’t offer a section to comment after each subject touch during that program which can be a issue of argument among some of the listeners who like to comment about a particular subject. It also offers tips to the podcast audience and other helpful information about the other programs offer through KUOW.
Some suggestions for this podcasting host site is to incorporate social media tools (it has a Facebook account, but doesn’t show on this site), Twitter, MySpace and some video/news as well as a section for comments can be helpful for the audience of The Conversation.